While there are many things that are integral to the successful operation of a business, working capital is arguably the most important.
After all, without a regular and measurable stream of disposable income, businesses may struggle to drive long-term growth and meet the real-time demands of their clients. This may ultimately lead to the demise of your business, regardless of its premise or the uniqueness of its proposition.
In this article, we will look at three of the key factors that reinforce the importance of working capital for your venture: –
1.Working Capital Covers Daily Operations Costs and Unexpected Payments
Essentially, attempting to operate a business without working capital is like trying to pay bills without an income. After all, you cannot cover the basic cost of living without a source of income, while also prevents you from seeking external credit from elsewhere.
Similarly, businesses rely on working capital to cover routine costs, fund daily operational costs and settle sudden, unexpected payments. It is therefore the lifeblood of any successful venture, particularly one that is able to generate turnover consistently without the need to secure outside investment.
2.Working Capital Bridges the Gap Between Consolidation and Growth
If your business is able to generate a healthy and consistent source of working capital, it will also create genuine opportunities for growth over time. It therefore bridges a crucial gap in business expectations, enabling brands to simultaneously consolidate their existing workloads and take on new clients.
The service offered by companies such as Market Invoice embody this competitive advantage, as they pledge to buy company invoices for completed works. This can provide a sudden cash injection into your venture, while the amount is simply repaid once your clients have settled their bill (usually after a traditional invoice period of 30 days).
The income can subsequently be used as advanced working capital and committed to the undertaking of new tasks as required. The process can then can be repeated to create a cycle of growth, and one that does not require the business to take on long-term debts.
3.Working Capital is a Metric of Growth and Liquidity
Most businesses will, at some point during their development, look to secure a large investment so that they can implement long-term development plans. Whether this involves relocating the business or diversifying into new markets, it is most likely that you will have to seek out an external investor who is willing to commit to your business in exchange for an equity share.
Investors will appraise your proposition in careful detail before making a decision, however, with working capital one the key metrics used to determine the health, liquidity and long-term growth potential of the business. It can offer an insight to your debt management strategy and underlying business model, for example, while it also highlights the companies efficiency when it comes to revenue collection.
These are all key considerations for investors, and a reliable stream of working capital can help to reinforce your business as a viable proposition.